In these days of hectic lifestyles, people are on the move as never before. People are on the move for their career, education, office work, vacation, and business. Clean clothes on your back are vital during these times. Even on weekends, people prefer to do something they consider useful, to staring at a laundry machine waiting for the clothes of the week to be cleaned and dried. So a laundry business is a great idea for a startup. Here we’ll give you some critical tips to start such a business.
Location. This is the primary consideration. Let’s take a look at some critical locations: Shopping mall/Shopping plaza/Strip mall. Select a location where the public footfall is considerable. Shopping complexes are the urban netizen’s playground, and sources of entertainment and adrenalin fixes. Hence, even if it is just a strip mall, starting a laundry business in these heavily frequented locations is likely to reap great dividends. Rents may be high in these locations precisely on account of the demand factor, but you should be able to plough back returns very soon.
Business district. The business district of a city or town is another great location. Busy executives on work at offices in the area would be able to drop off their clothes and pick them up on their way to and from work. Out-of-state executives temporarily on work in the business district would find such a service particularly useful. Hotel area. A laundry business in the vicinity of hotels would pay rich dividends, because hotel laundry service is frightfully expensive. Hotel guests save money having their clothes laundered at relatively inexpensive rates in a laundry service near their hotel.
College/university. Students are always on a tight budget, in terms of both money and time. So a laundry business on campus, or in the campus vicinity, is a great idea. Neighborhood corner. Consider starting a laundry business in a residential neighborhood. In these days of progressively less interpersonal time, a neighborhood laundry, in addition to the service of laundering clothes, would provide a friendly atmosphere for the senior citizens of the neighborhood to spend time chatting with the owners and staff as they work.
Services. Consider starting a laundry business providing a variety of services that include dry cleaning, polishing, and steam ironing; and cleaning of heavy-duty fabrics such as carpets, upholstery, and drapery. Add cleaning of leather and vinyl to your repertoire, and you will attract more customers to your business.
Online systems. An important startup tip is to fully automate your services so that customers can do their business with you completely online. This includes electronic placing of orders, pick-up and delivery, and payment.
Free pick-up and delivery. You have to offer pick-up and delivery of clothes and fabric to and from the customer’s doorstep free of charge. Hence, you will need to add the cost of a pick-up truck or a mini-van to your startup investment costs.
Same day service/Service while you wait. You will have an edge over the competition if you are able to offer the premium service of immediate delivery. You can recover the cost of hiring additional staff for this service by charging an extra fee for this premium service.
Laundromat. You can consider placing a battery of coin-operated washing machines and dryers in a convenient corner of your store for customers who prefer to bring in their own load of clothes and do it themselves. You can make some additional income through sales of laundry detergent, bleach, fabric softeners, whiteners, and starch.